Target audiences on youtube and online?

Youtube’s online domination of video?

If the online environment is the way forward, then media organisations are currently losing the battle for online viewership. Despite the attempts by media organisations, both print and televisual to allow users to access video content online youtube is still by far the most powerful acter when it comes to video online. Media organisations, particularly news organisations are struggling to gain users attension online compared to the wide range of content available on youtube. Here is a run down of recently released figures for video viewership online in the United States which shows youtube’s dominance.

Citizen journalists at risk?

On a post by another student I came across a piculiar but also frightening story about a blogger who rose to fame when she was asked to blog about her experience during the London train bombings. Though this is a dramatic example, it shows how the citizen journalist can become exposed, where as a professional journalist employed by a large media organisation has certain protection and help to insure they do not run into legal trouble, or in this case, avoiding running into attempts by conspiracy groups to discredit the work.

Instant twitter?

Here on a post written by a fellow student there is an interesting observation about twitter. It points out how twitter may be instant, but it may not have the depth of coverage that online news junky’s have come to expect. 140 characters is all the twitter messages allow for, but this may grow old very quickly. Twitter’s instant news may match its instant rise to popularity, but will the brevity of its 140 characters mirror the brevity of its popularity?

A view into the past?

The age of multi-media websites has been here for a while, but it is interesting to think back on how we saw and interacted with the web not so long ago.

Many media organisations such as the BBC and even the Irish Examiner have made text only websites and changable views to aid blind and visually impaired users as well as various internet users in navigating their page content. Ddifferent text only websites may give an interesting look into the past for us in this multi-media web age, while many sites still provide the “Classic” view of their website which gives a look into the past web ddessign. The test BBC display options page doesn’t go for quite the level of simplicity in its presentation as the the Irish Examiner text only site but none the less they do provide an interesting view.

The mobile journalist tool kit

Keeping tabs on the modern journalist’s productivity

The art of writing for online media

CNN on twitter

Hereyou can read of how it is becoming increasingly impossible for large news organisations to ignore the popularity of breef news. CNNBRK which was an unofficial non CNN entity on twitter had gained so much popularity that CNN itself has decided to take over the its running.

This shows that even the largest news organisations have to embrace the public’s thirst for twitter and other social network based arrivals.

Search engins defining the online news we consume?